Business Social Engagement With Exhibition Trailers

These days, with the birth of the internet, there are various marketing strategies that took place and made available to many companies. But one thing that has never gone cold is the use of exhibition trailers. Huge vehicles could be hired to house a convention or bring to the public a good cause sponsored by large companies.

Exhibition trailers are an excellent choice for marketers and can be customized by suppliers to meet company needs based on the event and the company’s budget allocation. Here are 5 advantages companies can gain from utilizing Exhibition Trailers for their cause.

Attracting targeted customers

Among the great things about exhibition trailers are that you can target specific audiences in specific locations. You can move to that location to connect with a targeted new audience.

Ability to create doors for personal contact

Exhibition trailers provide a way for customer participation and actual personal contact. These face-to-face interactions build trust that is essential to new customers who are not familiar with the business. Positive personal involvement can also build loyalty among existing customers.

Ability to grab more attention

There are now many marketing channels that consumers are oversaturated. Exhibition trailers are a totally different medium that distinguishes you above your competitors. People are more likely to remember your brand by experiencing events that involve their participation.

Promote company branding

Every exhibition trailer can easily be made to reflect your brand and show your logo and slogan. Your supplier will gather all your brand information and integrate them into custom trailers. This will help your company build recognition and branding for all your products and services.

Provide education and training

Exhibition trailers provide a complete platform for your company business to offer a variety of services or products to new customers. The large exhibition trailers have a one-to-one presentation, as well as personal areas ideal for staff and product training.

While there are more advantages that a company can reap from exhibition trailers, these five listed above are the most obvious. For companies interested to take advantage of this marketing strategy, there are suppliers who offer rental for exhibit rentals. Rental is more cost-effective compared to purchasing your own unit. Nonetheless, the former can be an added asset to the company for a very long time.

This article comes from laissezpasser edit released

The Benefits of Having a Mobile LED Screen at your Outdoors Event

Easy to transport

A trailer mobile LED screen is literally just that – an outdoor LED screen mounted on the back of a trailer. Rather than having to build a mobile LED screen on-site for an event, the trailer LED screen allows you to simply hitch it on the back of a vehicle and drive it to the event location. These mobile LED screens vary in size from one provider to the next and can be mounted on trailers and vehicles of all sizes. Being easy to transport, trailer screens make it very easy to deliver and set up the screen for your event, saving you time and money in labour charges.

Versatile and Durable

Being mounted on a trailer, you would hope that the mobile LED screen is durable to withstand all the bumps and bends of the roads during transit- well, they are! They are designed to withstand reasonable impact both during transportation and whilst operational, making them durable and quite robust. As such, the trailer mobile LED screen is ideal for hosting outdoor events in a variety of locations, including school ovals, car parks, piazzas, foreshores, public parks, and more. Being on a trailer, you can even have the screen in one location at the start of an event, such as the start line for a fun run, and move it to another location, such as the finish line, after a few hours.

Operational in Full Sunlight or in Rain

Trailer mobile LED screens are outdoor rated, meaning they can withstand a substantial amount of impact from the elements. A quality mobile LED screen should be glare-resistant so you can still see the images on the screen clearly and brightly, even when in full sunlight. Being so versatile, these screens are ideal for numerous outdoors events and can be used year round, come sun or rain. When you look to hire a screen, make sure you choose a qualified and reputable provider whose screens are properly IP-rated (outdoor-rated) so you can ensure your event can go ahead without a hitch.

More Engagement

Outdoor digital displays generate huge amounts of interest. Whether it’s broadcasting a live sports event or displaying a live camera feed from a special ceremony, mobile LED screens have a huge impact on guests – they can have an experience that they couldn’t have elsewhere. Being big and bright, they draw a lot of attention which also makes them ideal for use as social media walls. Displaying twitter feeds and live updates from other social media platforms, they generate huge engagement from guests who can tweet about the event using event-specific hashtags – which is great PR.

This article comes from megavision edit released

Broadcast Television Mobile TV Truck

Custom 30′ Television mobile tv truck with an expanding side. This particular broadcast television mobile tv truck for university.

  • Built on a Freightliner M2 chassis.
  • Custom over cab AC units.
  • Integrated, wired and configured all of the customer provided equipment.
  • Custom equipment racks throughout.
  • Custom cabinets and desktop areas.

This article comes from shook edit released

Bus Shelter Compact LED Display

The Compact LED display bus is a full matrix format small form factor display, The high brightness 180 x 40 pixel LED full matrix offers unparalleled visual clarity for transportation applications where high quality real-time information has to be delivered in demanding ambient light conditions. An ideal choice for any on-street or in-shelter display.

Designed specifically to display real time passenger information in outdoor public environments, typical applications include:

  • On street locations including LED display bus shelters or stands.
  • Stand alone post mounting with optional sunhood.
  • Retro fit to all major shelter designs.
  • Ideal for Tramstop or LRT applications.

This article comes from futuresystems edit released

What is Mobile Advertising? Key points and benefits

A big part of ad spends (87%) was directed to mobile programmatic video ads from total mobile video ad spending in 2019. This proves that marketers rely on mobile advertising technologies to promote their products online now more than ever before. As people tend to spend more time with their smartphones, the advertising market tailors its techniques to allow building a personalized targeting campaign and intelligently reach a given target audience on any place on earth.

Reports, the mobile video brings significant performance with 10x higher CTRs than banners, and 2x higher than native. Statistically, native ads work better in terms of user engagement than classic banners. It is certainly a high impact opportunity for advertisers. Research companies predict that together with the fastest 5G network, the market technologies will raise a bar of mobile advertising efficiency.

What is mobile advertising and how does it work?

Mobile advertising offers to reach your customers via their smartphones. This is not just about to optimize desktop ad version in terms of mobile screen resolution, it is much complicated. Marketers have to choose the best display ad channel for their mobile campaign, as there is plenty of possibilities to pick:

video,
gamified ad,
in-app,
native,
classic banners.

An effective advertising campaign brings the most relevant audience data and the best ad type to get the highest ROI.

Mobile advertising benefits

A successful mobile advertising campaign brings plenty of advantages. There is a reason why 63% of ad spends were directed to mobile digital ads last year, and they are not going to slow down. We have 5 the most important benefits described:

1. Large range & geolocalization

First and the most obvious benefit is a big scope of advertising reach that you can gain out of your mobile advertising campaign. For example, if you’re an owner of the local store, you can set to show the ads to those users who are currently in your neighborhood. Moreover, you can see what exactly the user was looking for to show the ads of the most relevant product for him. This will raise the possibility that your target user will stop by to your store. On the other side, it’s also helpful for the person, who is new in town. It saves time and simplifies the searching. With programmatic technology, the whole process of reaching user happens automatically.

2. Data integration & finding new clients

If you have an online business, you can integrate with your in-app partner and receive a mobile dataset about their users, of course with their consent being received. This data can be involved in your campaign as the basis for a brief. This way you can increase your customer network and find new clients.

3. Respecting mobile users’ privacy

The biggest difference between mobile and desktop data is involved here. Desktop data is yet collected via the users’ cookie file, which raises big privacy concerns now so the modern browsers are turning their support off. The big discussion is raised around this topic with alternatives to how marketers can assure the users’ privacy now. In a matter of privacy, mobile data is a lot safer. Mobile data collecting doesn’t involve the cookie files, instead, an algorithm uses Mobile Advertising ID (on smartphones with Android OS installed) or Application ID (with iOS installed). These IDs are used for the matching process by the data providers where mobile data is delivered.

4. High effectiveness of mobile video

The most successful display channel now, video, is also one of the biggest mobile advertising benefits. A short and informative video can motivate people to click on the ads and raise conversion rate significantly. Mobile video is delivering 80% video completion rates and 91% viewability.

5. Easy payments method

Another mobile ads benefit is the ability to pay instantly. Developed technologies allow now to pin a payment card to the phone wallet so that money transfer happens within a few seconds. This is a lot faster than money transfers through a laptop.

This article comes from onaudience edit released

Business Social Engagement With Exhibition Trailers

These days, with the birth of the internet, there are various marketing strategies that took place and made available to many companies. But one thing that has never gone cold is the use of exhibition trailers. Huge vehicles could be hired to house a convention or bring to the public a good cause sponsored by large companies.

Exhibition trailers are an excellent choice for marketers and can be customized by suppliers to meet company needs based on the event and the company’s budget allocation. Here are 5 advantages companies can gain from utilizing Exhibition Trailers for their cause.

Attracting targeted customers

Among the great things about exhibition trailers are that you can target specific audiences in specific locations. You can move to that location to connect with a targeted new audience.

Ability to create doors for personal contact

Exhibition trailers provide a way for customer participation and actual personal contact. These face-to-face interactions build trust that is essential to new customers who are not familiar with the business. Positive personal involvement can also build loyalty among existing customers.

Ability to grab more attention

There are now many marketing channels that consumers are oversaturated. Exhibition trailers are a totally different medium that distinguishes you above your competitors. People are more likely to remember your brand by experiencing events that involve their participation.

Promote company branding

Every exhibition trailer can easily be made to reflect your brand and show your logo and slogan. Your supplier will gather all your brand information and integrate them into custom trailers. This will help your company build recognition and branding for all your products and services.

Provide education and training

Exhibition trailers provide a complete platform for your company business to offer a variety of services or products to new customers. The large exhibition trailers have a one-to-one presentation, as well as personal areas ideal for staff and product training.

While there are more advantages that a company can reap from exhibition trailers, these five listed above are the most obvious. For companies interested to take advantage of this marketing strategy, there are suppliers who offer rental for exhibit rentals. Rental is more cost-effective compared to purchasing your own unit. Nonetheless, the former can be an added asset to the company for a very long time.

This article comes from laissezpasser edit released

How are mobile LED signs being used in different industries?

Transportation – at airports, train stations and subways, mobile LED signs inform travelers regarding schedules while also advertising relevant products and services.

Educational environments – communicating with students, replacing bulletin boards and printed calendars, and playing an important role in the emergency alert system.

Restaurants – streamlining the ordering process and allows customers to interact with electronic mobile LED signs using their smart phones.

Hotels – providing guests with useful information about activities and services in and around the hotel and also providing way-finding information to guests.

This article comes from ledcraftinc edit released

Are Mobile Billboards Effective?

YES- and with great results! According to the Outdoor Advertising Magazine, outdoor mobile billboards have as high as a 97% recall rate. As opposed to traditional billboard advertising, mobile billboards have the power to attract more people on the move. Compared to static billboards, the mobile choice provides advertising to people who may have missed it the first time. Mobile billboards are usually the one, prime message seen in an area that isn’t cluttered by ten other billboards. This means people will pay more attention to the mobile message because their heads aren’t being filled with a number of other advertisements.

The American Trucking Association reported that 91% of a targeted audience noticed the message and visuals on mobile truck advertising. From that statistic, it is not hard to tell that the reach of mobile billboards exceeds greatness. Let’s examine the ways that mobile billboards are effective and the factors that come into play when choosing to advertise on mobile.

The Benefits of Mobile

Compared to 58% of people able to recall an ad from their phone or on the internet, the 97% able to recall an ad from mobile billboard advertising is truly significant. This is why it’s working so well:

You Can’t Look Away

A large proportion of advertisements are dismissed by audiences, especially when those ads live in places with an escape button nearby. Internet ad blocking has risen by 90% in only one year, and people reading print can easily flip the page with an advertisement splat on it. Whatever the case is, ads that aren’t mobile lose the attention of potential consumers.

Mobile advertisements aren’t easy to miss, as they immediately grab people’s focus because they live in the outdoor environment where everyone must be aware of their surroundings. Looking both ways before you cross the street might just result in noticing a mobile billboard, and remembering the message listed on it. Regular poster panels or LED digital displays make for a noticeable mobile ad that will be effective for grabbing, and hopefully keeping, people’s attention.

This article comes from movia edit released

What is a Good Size of an Outdoor Big Screen Truck?

Another highly important question to consider before blindly investing in any LED display and setting it up as an outdoor big screen truck is that you need to figure out the right size. Of course, you’re not hosting a party or a conference. So an extremely large and high-quality screen wouldn’t be useful in every way. Moreover, if you go for an outdoor big screen truck that is too small; your outdoor theatre experience might not turn out great.

Hence, when you’re investing in an outdoor big screen truck, make sure you choose a decent size that may fit your budget as well as your cinema needs. For this, you can look for a full HD 1080p in the range of 100-inch measurement. This measurement will serve as a cost-efficient outdoor movie screen size that will enhance your overall movie experience.

  • What is a Good Pixel Pitch and Resolution of big screen truck
  • How to calculate LED screen resolution, size & viewing distance

What characteristics should an outdoor led display board have?

The peculiarity of the outdoor led display board is to be visible and functional in any exposure and climatic conditions, even the most hostile. The reproduced images can be seen in daylight or in the dark, from sunrise to sunset even in strong direct sunlight or at night without glare effects. Thanks to their flexibility, they can reach large dimensions and cover entire buildings, be integrated into a scaffolding, installed on poles, roof-tops, walls.

Outdoor led display boards are visible both at great distance, thanks to the size, but also at very close distances, thanks to the pitch or to the pixel distance which can now be 2.6 mm (no pixels visible at less than 3 meters).

These features make the outdoor led display board adaptable to any type of use: from advertising to entertainment, from communication to information, a revolution in the world of media.

This article comes from macropix edit released